<p>Success Is a Scam (Unless You Define It Yourself)</p><p><br></p><p>Success. Just one word, yet it carries the weight of our dreams, our insecurities, and often, the expectations of everyone but ourselves. From the moment we’re old enough to walk and talk, someone, somewhere starts shaping what “success” should look like for us—be it through grades, jobs, marriage, or even social media followers. But here’s a quiet truth that echoes louder with age: Success is a scam—unless you define it yourself.</p><p><br></p><p>The Manufactured Blueprint of “Success”</p><p><br></p><p>The usual formula we’re told is: excel in school, get into a good university, land a high-paying job, buy a house, marry, have kids, retire, and be happy. But this assumes one mold fits all, and many people walk this path only to find themselves miserable, unfulfilled, and emotionally burnt out because they never paused to ask what success actually means to them.</p><p><br></p><p>Who Benefits from the Standard Definition of Success?</p><p><br></p><p>The mainstream definition of success often benefits systems, not individuals. Schools benefit when students chase grades and awards. Companies benefit when people compete endlessly for promotions. Influencers and brands benefit when followers crave lifestyle envy. But you might end up tired, bitter, or emotionally lost.</p><p><br></p><p>The Power of Defining It for Yourself</p><p><br></p><p>When you take the definition of success into your own hands, you realize it's personal. Real success isn’t universal; it’s about waking up excited, sleeping peacefully, and feeling like yourself every day. It’s about creating something valuable and having time for your mental health.</p><p><br></p><p>When Success Becomes a Trap</p><p><br></p><p>There's a strange moment that happens in adult life: when you get what you once thought you wanted… and still feel empty. This can happen when you land a job you used to dream of, only to feel unfulfilled. It takes courage to realize you have the right to redefine success for yourself.</p><p><br></p><p>Success on Social Media: The New Illusion</p><p><br></p><p>Social media often portrays success as followers, viral videos, luxury hauls, and aesthetic lives. But behind the scenes, creators may admit to breakdowns, burnout, and loneliness. The truth is, you can’t win at someone else’s game. Not forever. You have to step out and play your own.</p><p><br></p><p>So, How Do You Define Your Own Success?</p><p><br></p><p>Here’s a small guide:</p><p><br></p><p>1. Ask: What makes me feel proud of myself—when no one’s watching?</p><p>2. Notice what drains you vs. what energizes you.</p><p>3. Write your success statement: “I’ll consider myself successful when…”</p><p>4. Detach from timelines. Life is not a race.</p><p>5. Accept that your definition may change. You’re allowed to evolve.</p><p><br></p><p>Redefining Success Doesn’t Mean Settling</p><p><br></p><p>This isn’t about “giving up.” It’s about choosing what matters most. It’s not small. It’s not failure. It’s authentic. Success is about living your truth, not someone else's expectations.</p><p><br></p><p>The Risk and Reward of Owning Your Narrative</p><p><br></p><p>Redefining success means you’ll be misunderstood. People will question your choices. But the reward is: You’ll wake up with peace. You’ll walk in alignment. You’ll feel whole, not hollow.</p><p><br></p><p>Final Thought: Be the Author, Not the Actor</p><p><br></p><p>In a world that scripts what “making it” should look like, be the author—not the actor. Tear the pages. Rewrite the plot. Your story is too important to be lived by someone else’s standards. Success is only a scam when it’s not yours. Own it. Define it. Live it.</p>
At the end of the month, we give out prizes in 3 categories: Best Content, Top Engagers and
Most Engaged Content.
Best Content
Top Engagers
Most Engaged Content
Best Content
We give out cash prizes to 7 people with the best insights in the past month. The 7 winners are picked
by an in-house selection process.
The winners are NOT picked from the leaderboards/rankings, we choose winners based on the quality, originality
and insightfulness of their content.
Top Engagers
For the Top Engagers Track, we award the top 3 people who engage the most with other user's content via
comments.
The winners are picked using the "Top Monthly Engagers" tab on the rankings page.
Most Engaged Content
The Most Engaged Content recognizes users whose content received the most engagement during the month.
We pick the top 3.
The winners are picked using the "Top Monthly Contributors" tab on the rankings page.
Here are a few other things to know for the Best Content track
1
Quality over Quantity — You stand a higher chance of winning by publishing a few really good insights across the entire month,
rather than a lot of low-quality, spammy posts.
2
Share original, authentic, and engaging content that clearly reflects your voice, thoughts, and opinions.
3
Avoid using AI to generate content—use it instead to correct grammar, improve flow, enhance structure, and boost clarity.
4
Explore audio content—high-quality audio insights can significantly boost your chances of standing out.
5
Use eye-catching cover images—if your content doesn't attract attention, it's less likely to be read or engaged with.
6
Share your content in your social circles to build engagement around it.
Contributor Rankings
The Rankings/Leaderboard shows the Top 20 contributors and engagers on TwoCents a monthly and all-time basis
— as well as the most active colleges (users attending/that attended those colleges)
The all-time contributors ranking is based on the Contributor Score, which is a measure of all the engagement and exposure a contributor's content receives.
The monthly contributors ranking tracks performance of a user's insights for the current month. The monthly and all-time scores are calcuated DIFFERENTLY.
This page also shows the top engagers on an all-time & monthly basis.
All-time Contributors
All-time Engagers
Top Monthly Contributors
Top Monthly Engagers
Most Active Colleges
Contributor Score
The all-time ranking is based on users' Contributor Score, which is a measure of all
the engagement and exposure a contributor's content receives.
Here is a list of metrics that are used to calcuate your contributor score, arranged from
the metric with the highest weighting, to the one with the lowest weighting.
1
Subscriptions received
2
Tips received
3
Comments (excluding replies)
4
Upvotes
5
Views
6
Number of insights published
Engagement Score
The All-time Engagers ranking is based on a user's Engagement Score — a measure of how much a
user engages with other users' content via comments and upvotes.
Here is a list of metrics that are used to calcuate the Engagement Score, arranged from
the metric with the highest weighting, to the one with the lowest weighting.
1
A user's comments (excluding replies & said user's comments on their own content)
2
A user's upvotes
Monthly Score
The Top Monthly Contributors ranking is a monthly metric indicating how users respond to your posts, not just how many you publish.
We look at three main things:
1
How strong your best post is —
Your highest-scoring post this month carries the most weight. One great post can take you far.
2
How consistent the engagement you receive is —
We also look at the average score of all your posts. If your work keeps getting good reactions, you get a boost.
3
How consistent the engagement you receive is —
Posting more helps — but only a little.
Extra posts give a small bonus that grows slowly, so quality always matters more than quantity.
In simple terms:
A great post beats many ignored posts
Consistently engaging posts beat one lucky hit
Spamming low-engagement posts won't help
Tips, comments, and upvotes from others matter most
This ranking is designed to reward
Thoughtful, high-quality posts
Real engagement from the community
Consistency over time — without punishing you for posting again
The Top Monthly Contributors leaderboard reflects what truly resonates, not just who posts the most.
Top Monthly Engagers
The Top Monthly Engagers ranking tracks the most active engagers on a monthly basis
Here is what we look at
1
A user's monthly comments (excluding replies & said user's comments on their own content)
2
A user's monthly upvotes
Most Active Colleges
The Most Active Colleges ranking is a list of the most active contributors on TwoCents, grouped by the
colleges/universities they attend(ed)
Here is what we look at
1
All insights posted by contributors that attended a particular school (at both undergraduate or postgraduate levels)
2
All comments posted by contributors that attended a particular school (at both undergraduate or postgraduate levels) —
excluding replies
Below is a list of badges on TwoCents and their designations.
Comments