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Leaving the underground
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NIGERIA IS NOT SAFE
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Q&A Sessions with bright African minds across the globe.
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Recent Sessions with some of Africa's brightest minds.
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HR Manager @ Pernod Ricard Western Africa
Doctoral Student @ MIT
Senior Writer @ TechCabal
Creative Director @ Thalia Bespoke Nigeria
Senior Digital Communications Analyst @ Oando Plc
Educator @ Covenant University
Managing Director & Computer Science PhD Student @ The Diasporic Group & Cornell University
International Criminal and Human Rights Lawyer
Senior Lecturer @ The Technical University of Kenya
Personal Brand Therapist | Bus Consultant | Relationship Counsellor | Content Creator @ NEST Consolidated
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Top answers from some of our sessions.
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This does not apply to everyone. People react to things differently .

Priscilla Ofosu Mensah
Bridal Makeup Artist, Makeup Educator, Makeup Special Effects (Sfx) @ Vogue by Prylla
Hi Isaac, i am glad you find the answers useful. To the first question, finding tailors was a major problem for me mostly because i had no interest in actually sitting on a machine. I personally do not enjoy it. I also started with no direction in mind i just kept saying i wanted to do ready to wear but didn’t think of basic things like the kind of clients i wanted to cater to and how i can get them. The tailors that were very good were expensive, I couldn’t afford them but i went ahead and got one regardless. The business was barely surviving i had to let him go.Knowing your target audience is important so if they aren’t in your immediate circle, you have do something else short term to get noticed by your actual target audience. Getting clients was a problem because my social circle is extremely small and were also in my tax bracket while i was aiming for people outside that bracket.It is also important that whenyou give someone a discount, make sure you tell them it is a discount.Learning and restrategizing is the most important thing. When something isn’t working find a new way. My brand is still evolving and that is fine, till you find what works. For starting up you might not make a lot of profit and that is fine, if you have a long term plan. Might being the keyword, it honestly is not the case for some people. Social capital is a huge determining factor. You want people to notice you and experience your brand once you have that you can start to mark up, those who know your value will stay. Do not take on more than you can handle, it will affect your quality of work and it will mess with you. Activity is not productivity, prioritize things. Learn when to say noAbout staying true to your style I honestly will say you decide that. Nothing wrong in letting other things influence your style. The idea of a business is making money, i also understand that carving a niche is important but if its not working you might need to tweak it till it works.

Yewande Orenuga
Creative Director @ Thalia Bespoke Nigeria
How many fishers will be ready to tell you, fishing at large scale is very profitable? How many even in your environment will consistently encourage and mentor you to gain more. The role of an engineer, beyond his analytical sense and political ambitions is that of developing substantial growth even low scale. As a computer engineer (that's how you ought to be addressed even by yourself: the consciousness of who you are) no one hinders you from developing programs and tools to solve issues in your community. Renewable energies utilisation could be part of it. Have you ever thought of how in coaction with other engineers around you, you could mobilise waste resources in Buea to make it active? What of developing plants which will assist the women along the Muea market to easily wash their fish for example? What of extension to use streams, to generate electricity for Student hostels or automation of water plants in student hostels. Your question shows you have interest in solving Education and Health issues? What plans have you taken towards that? If you do consistently, the same funding agencies will come to you, then we could assess your loyalty to solve Africa's problems with your skills. The earlier we stop the blame game, the better. You might also want to host a session which people who share interest in your field. This particular session comes from a public demand to elucidate with persons having interest in renewable energies.

Loic Bethel Dje
Youth and Apex Performance Mentor | Initiator @ PureBreedSbe
What is the duration of your preferred exit/ROI when you invest? - 7-10 years (although we might sell a % shares earlier to lock profits in secondary markets) What are the top 5 criteria you consider when investing? * Large Market Size * High Quality of team * Really painful Problem / real market need * Distribution/Acquisition Channel * Simple business model Since your journey investing, what has been your biggest mistake and lesson learned? * Not sure I''ve made a big mistake yet, but we''re still early and mistakes are part of the journey * My biggest lesson is the quality of the team matters most, so invest in quality founders that I can see myself working for. What are top sectors you have invested in? * Fintech * Crypto * Education * Just done a deal in social commerce (TwoCents Exclusive) As a startup, what should i think of or put in place before contacting an angel investor or VC? *Have a product, show you can build something and have some users I understand the risk of investing in start ups, how do you react when a startup you invested in does not produce good returns or fails? * I expect at least 70-80% of my investments to fail As an aspiring venture capitalist, what is are the steps in being one and your general advice? * Start a startup and learn from the experience * Try writing an investment thesis/memo on a company that hasn''t raised money and why you would invest in them, check out opentraction.com for sample investment memos

Yele Bademosi
Investor @ Microtraction
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Picking the minds of Africa's finest.
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