<p>Hello everyone. I honestly feel like asking, "How market!" Lol. I'm guessing some of you have come across the statement, "Everyone is selling something." If you've not heard it before, you've heard it now. Tell me thank you! One way or the other, you're selling something, and sales is critical to the success of any business. When most people hear SALES, they automatically imagine a financial transaction or a physical market. Well, that's not entirely wrong, but sales is more than that. Your strict parents are selling you discipline, that hard guy who has all of a sudden started sending you poems and love letters is selling himself to be the right person for you, and even our politicians engage in sales. That said, I've decided to bless y'all with some relevant points about sales. These are lessons gathered from experience and research on the brutal world of sales/marketing! See ehhh, it's brutal out here. In fact, sales is not for the faint-hearted. You're probably wondering who's this nice guy that wants to share such value with us. Yeah, I'm generous like that. So, the classes are free, but you have to PAY ATTENTION. Your first assignment is to re-read this post and share it with your colleagues, friends, and foes. Also, kindly write down the lesson you've learned from this post. Be an OBIdient student! <br></p><p>In addition to understanding that everyone is selling something, it's important to grasp the concept of personal branding. Personal branding is the practice of marketing yourself and your career as a brand. Just as companies work hard to establish their brand identity, individuals must also build and maintain a personal brand. This involves showcasing your skills, values, and personality in a way that makes you stand out. Whether you're a job seeker, an entrepreneur, or someone looking to make new connections, your personal brand can be a powerful tool in achieving your goals.
</p><p>Moreover, effective communication is at the heart of successful sales. Being able to articulate your message clearly and persuasively is crucial. This means not only speaking well but also listening actively. Understanding your audience's needs and concerns allows you to tailor your pitch and build genuine connections. Remember, people are more likely to buy from someone they trust and feel understood by. Developing strong communication skills will serve you well, both in sales and in life.
</p><p>Lastly, resilience is key in the world of sales. Rejection and setbacks are part of the journey, and how you handle them can determine your success. Cultivating a positive mindset and learning from each experience will help you bounce back stronger. Instead of seeing rejection as a failure, view it as an opportunity to improve. Persistence and adaptability are traits that can transform challenges into stepping stones toward success.
</p><p>By recognizing the various forms of sales in everyday life, building a strong personal brand, honing communication skills, and developing resilience, you can navigate the complexities of sales with confidence and purpose. So, embrace these lessons, share your newfound knowledge, and continue to learn, unlearn, and relearn.<br><br>Kindly watch out for more TWO CENTS. Learn-Unlearn-Relearn.</p><p>
</p><p>
</p><p>
</p><p>
</p>
At the end of the month, we give out prizes in 3 categories: Best Content, Top Engagers and
Most Engaged Content.
Best Content
Top Engagers
Most Engaged Content
Best Content
We give out cash prizes to 7 people with the best insights in the past month. The 7 winners are picked
by an in-house selection process.
The winners are NOT picked from the leaderboards/rankings, we choose winners based on the quality, originality
and insightfulness of their content.
Top Engagers
For the Top Engagers Track, we award the top 3 people who engage the most with other user's content via
comments.
The winners are picked using the "Top Monthly Engagers" tab on the rankings page.
Most Engaged Content
The Most Engaged Content recognizes users whose content received the most engagement during the month.
We pick the top 3.
The winners are picked using the "Top Monthly Contributors" tab on the rankings page.
Here are a few other things to know for the Best Content track
1
Quality over Quantity — You stand a higher chance of winning by publishing a few really good insights across the entire month,
rather than a lot of low-quality, spammy posts.
2
Share original, authentic, and engaging content that clearly reflects your voice, thoughts, and opinions.
3
Avoid using AI to generate content—use it instead to correct grammar, improve flow, enhance structure, and boost clarity.
4
Explore audio content—high-quality audio insights can significantly boost your chances of standing out.
5
Use eye-catching cover images—if your content doesn't attract attention, it's less likely to be read or engaged with.
6
Share your content in your social circles to build engagement around it.
Contributor Rankings
The Rankings/Leaderboard shows the Top 20 contributors and engagers on TwoCents a monthly and all-time basis
— as well as the most active colleges (users attending/that attended those colleges)
The all-time contributors ranking is based on the Contributor Score, which is a measure of all the engagement and exposure a contributor's content receives.
The monthly contributors ranking tracks performance of a user's insights for the current month. The monthly and all-time scores are calcuated DIFFERENTLY.
This page also shows the top engagers on an all-time & monthly basis.
All-time Contributors
All-time Engagers
Top Monthly Contributors
Top Monthly Engagers
Most Active Colleges
Contributor Score
The all-time ranking is based on users' Contributor Score, which is a measure of all
the engagement and exposure a contributor's content receives.
Here is a list of metrics that are used to calcuate your contributor score, arranged from
the metric with the highest weighting, to the one with the lowest weighting.
1
Subscriptions received
2
Tips received
3
Comments (excluding replies)
4
Upvotes
5
Views
6
Number of insights published
Engagement Score
The All-time Engagers ranking is based on a user's Engagement Score — a measure of how much a
user engages with other users' content via comments and upvotes.
Here is a list of metrics that are used to calcuate the Engagement Score, arranged from
the metric with the highest weighting, to the one with the lowest weighting.
1
A user's comments (excluding replies & said user's comments on their own content)
2
A user's upvotes
Monthly Score
The Top Monthly Contributors ranking is a monthly metric indicating how users respond to your posts, not just how many you publish.
We look at three main things:
1
How strong your best post is —
Your highest-scoring post this month carries the most weight. One great post can take you far.
2
How consistent the engagement you receive is —
We also look at the average score of all your posts. If your work keeps getting good reactions, you get a boost.
3
How consistent the engagement you receive is —
Posting more helps — but only a little.
Extra posts give a small bonus that grows slowly, so quality always matters more than quantity.
In simple terms:
A great post beats many ignored posts
Consistently engaging posts beat one lucky hit
Spamming low-engagement posts won't help
Tips, comments, and upvotes from others matter most
This ranking is designed to reward
Thoughtful, high-quality posts
Real engagement from the community
Consistency over time — without punishing you for posting again
The Top Monthly Contributors leaderboard reflects what truly resonates, not just who posts the most.
Top Monthly Engagers
The Top Monthly Engagers ranking tracks the most active engagers on a monthly basis
Here is what we look at
1
A user's monthly comments (excluding replies & said user's comments on their own content)
2
A user's monthly upvotes
Most Active Colleges
The Most Active Colleges ranking is a list of the most active contributors on TwoCents, grouped by the
colleges/universities they attend(ed)
Here is what we look at
1
All insights posted by contributors that attended a particular school (at both undergraduate or postgraduate levels)
2
All comments posted by contributors that attended a particular school (at both undergraduate or postgraduate levels) —
excluding replies
Below is a list of badges on TwoCents and their designations.
Comments