False
346;
Score | 611
Samuel Ibok
Lagos, Nigeria
2254
70795
459
152
Attended | University of Uyo(BS),
In Business Development • 2 min read • Oct 25, 2022 17:12p.m.
The map and the ship
<span class="html-content"> <p>I believe there's a reason children crawl before they walk. In the business sense, it's very rare to see a business start off flying. Skipping essential steps in your business process may cost you later. These days, branding appears to be cheap, but it may cost you.&nbsp;</p><p>It'll cost you when you've not developed yourself to handle the responsibility that accompanies visibility. Visibility doesn't necessarily mean growth. In many regards, the traction you get could be short-lived.&nbsp;</p><p>Simply put, once visible isn't always visible. You could get obsolete.&nbsp;</p><p>As a business owner or entrepreneur, you must take your business to the point where it is known for "its quality" and customer satisfaction. The mistake most business people make, particularly young entrepreneurs, is to chase after visibility.&nbsp;</p><p>Again, branding is cheap, but it may cost you!</p> <p>Build first. If the foundation was faulty, the building would eventually collapse or no one would reside in it.&nbsp;</p><p>More customers doesn’t mean more money!&nbsp;</p><p>It means more work, more reviews, and if you flop, your own don finish!</p> <p>Build resilience, learn and master your craft, network, collaborate, think sustainability and later pay for promotions to make your business more visible.&nbsp;</p><p>I'm not saying it's not possible to brand yourself, get traction, and still be responsible. It's possible, but how many can do this without being distracted?&nbsp;</p><p>"The same light that reveals can also blind."</p> <p>"The map is as important as the ship".&nbsp;</p><p>Knowing where you're heading to is a good step, but transiting successfully is equally important.</p><p><br></p> <p>Fix your ship!</p> <p>Learn Unlearn Relearn </p> </span>
audio player insight avatar on TwoCents
The map and the ship
By Samuel Ibok • 1 play
0:00 / 0:00
|
If you like my insights, you can encourage me by sending a TIP. Thank you!
Send tip
2
views 600
0 share
Samuel Ibok is the most viewed writer in
Africa, Fitness and Body Building, Nigeria.
Hi, it's Samuel.
I'm a Creative Writer and Poet on a mission to Tell Stories That Torch! You can find some of my works below https://www.insta...
Click to learn more

Other insights from Samuel Ibok

Insights for you.
premium insight The Matrix Reloaded: In God's Name
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
People and Society
The Matrix Reloaded: In God's Name
 I believe that "no matter how poor the African continent is, the economy of its churches remains buoyant." In many regards, they are our trophies a...
2113 views
8 upvotes
4 comments
EVEN TECH BROS GET BROKE!
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Business Development
EVEN TECH BROS GET BROKE!
 You'll agree with me that the world has changed and technology has been one of the major drivers of change. The nature and content of jobs have c...
1195 views
2 upvotes
1 comment
premium insight SO YOU THINK YOU CAN SELL
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Business Development
SO YOU THINK YOU CAN SELL
 Hello everyone. I honestly feel like asking, "How market!" Lol. I'm guessing some of you have come across the statement, "Everyone is selling somet...
871 views
3 upvotes
0 comments
The Land of Promise
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Nigeria
The Land of Promise
 Most people live their lives without seeing true beauty. Most Nigerians think they've seen it all because they've been to a few places. My dear com...
815 views
5 upvotes
1 comment
premium insight THE MEETING
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Literature, Writing and Blogging
THE MEETING
 Sometimes it takes one meeting for our lives to change forever.&nbsp;It was never Femi's intention to join the league of exceptional gentlemen know...
763 views
9 upvotes
5 comments
BROTHERHOOD
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
People and Society
BROTHERHOOD
 Looks right, looks left&nbsp;Clears browser history&nbsp;Repeats I can still remember the first day I saw you. I remember where I was and who I wa...
761 views
5 upvotes
0 comments
premium insight Monetizing Compliments
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Business Development
Monetizing Compliments
 What crossed your mind when you saw the topic of this post? If you're like me, you'd probably start analysing whether it makes sense and how realis...
746 views
2 upvotes
1 comment
premium insight Broken Mirrors
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Mental Health
Broken Mirrors
 I've been on this green planet for 25 years, and I can tell you that humans are capable of great things. We are equally capable of terrible things....
739 views
2 upvotes
1 comment
premium insight OMÓ ÉSAN
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Literature, Writing and Blogging
OMÓ ÉSAN
 They say the apple does not fall far from the tree, but I was the exception, or I was supposed to be. I grew up hating my parents, who died when I ...
722 views
10 upvotes
4 comments
Tables, chairs, and benches.
Samuel Ibok
Samuel Ibok
city icon on TwoCents Lagos, Nigeria
Relationships
Tables, chairs, and benches.
 My mom claims my dad couldn't resist her when he first saw her. I think it's called love at first sight. She carry am go where he no know. She equa...
719 views
4 upvotes
3 comments
What is TwoCents? ×
+