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Godwin Erite
Marketing Activations Manager
city Lagos, Nigeria
I hope you fall in love with being alive.... My words live where tradition collides with tomorrow, where grief meets grace, and where every brand story is really about people.
86 followers | 8 following
Member since Jun 28, 2024
Badges | 6
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achievements
Achievements
1. Successfully managed 20+ end-to-end projects within the marketing space, collaborating with notable brands. 2. One of my greatest strengths is offering hope and encouragement to others, something I’ve grown to deeply value. 3. I share my experiences to raise awareness and remind others that they are not alone in life’s struggles.
occupation
Occupation
Marketing Activations Manager
education
Education
Undergraduate Education
Masters Education
Doctoral Education
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Website
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Posted on June 14, 2025, 12:59 a.m.
Ojude Oba: A Cultural Stage or a Branding Battlefield?
In Africa • 2 min read There I stood, tucked quietly in the pavilion, watching what seemed less like a celebration of heritage and more like a battleground of brands. Ojude Oba, once a regal tribute to royalty and ancestry, now danced dangerously close to becoming a runway for logos and loud branding. From where I st...
38 views 3 upvotes 1 comment
Posted on June 10, 2025, 11:19 p.m.
Why Do They Leave So Soon?
In Relationships • 2 min read Twice, I’ve lost people. And twice, I’ve been denied the chance to grieve. Like clockwork, life moved on… and so did everyone else. But I didn’t. Somewhere along the way, I stopped feeling. I became mechanical, present, functioning, but hollow. This isn’t the life I chose. Not the path I imag...
32 views 3 upvotes 6 comments
Posted on May 31, 2025, 7:30 p.m.
Shift or Sink
In Business Development • 2 min read Theodore Levitt’s ghost moves through Lagos traffic. His 1960 lesson on Marketing Myopia, that fatal obsession with products instead of evolving needs, it’s no longer theory. It’s reality, right here, right now. Compressed Natural Gas (CNG) tricycles hum past petrol stations like messengers fr...
52 views 3 upvotes 3 comments
Posted on May 2, 2025, 1:32 p.m.
The Double-Edged Calabash
In Africa • 2 min read We carry our history in this calabash - sweet palm wine of tradition in one half, bitter herbs of unquestioned cruelty in the other. They say curiosity killed the cat. But what if the cat just needed answers? What if the cat saw something sacred... and asked, Why? In Benin City, when t...
99 views 5 upvotes 3 comments
Posted on April 26, 2025, 2:51 p.m.
insight image gif
In People and Society • 1 min read *Beep... Beep... Beep...* Looking at my life through the lens of a heartbeat monitor - that flat, endless line. Not dead... but not quite alive either. I watch a child tracing a straight line in the sand - so perfect, so empty. The ocean keeps rising to erase it, but the child kee...
81 views 4 upvotes 3 comments
Posted on April 15, 2025, 1:53 p.m.
Love in the Limbo
In Relationships • 1 min read My love, I owe you words I’ve swallowed too long. This silence between us? It’s not absence, it’s the quiet of a man gathering broken pieces with trembling hands. I see your dreams like stained-glass windows, bright, beautiful, just beyond my fingertips. You ask for plans; I offer...
87 views 1 upvote 2 comments
Posted on April 6, 2025, 12:42 a.m.
Society isn't black and white anymore
In People and Society • 1 min read
99 views 2 upvotes 0 comments
Posted on March 21, 2025, 12:20 p.m.
Living on the Edge
In Career and Jobs • 2 min read There are so many ways to tell this story,But today, I’m calling out my 9-to-5ers —yes, you! You, the master of last-minute miracles, the adrenaline junkie who swears they hate pressure, yet somehow, pressure is the only way you function. You see, I didn’t even realize it at first. But sl...
118 views 1 upvote 1 comment
Posted on March 21, 2025, 11:37 a.m.
A MAN'S PATH: You Can’t Understand
In Africa • 2 min read No, you can’t.And I pray you never do. It’s a cycle relentless, grinding, a wheel of fire that scorches as it spins. You push, you strive, you dream, only to find that your very existence is a threat. Why? The Akassa people of Nigeria say it best: “Fish wey go big, nah from small them go know ...
141 views 4 upvotes 2 comments
Posted on Feb. 25, 2025, 1:46 p.m.
Turning Customers into Brand Champions: Lessons from Schools
In Business Development • 3 min read Schools have mastered the art of marketing without spending heavily on traditional ads. Instead of running commercials, they focus on building long-term relationships with their graduates, subtly turning them into brand ambassadors. Their alumni networks become powerful marketing tools, creating ...
121 views 5 upvotes 3 comments
Posted on Feb. 11, 2025, 3:45 p.m.
A MAN’S PATH: The African Man’s baggage
In Africa • 3 min read Beneath the African sun, where the earth hums with ancestral whispers and skies stretch wide enough to hold a thousand secrets, there is a silent storm brewing in the hearts of men. It is not the kind that rattles rooftops or floods rivers. No, this storm is quieter, fiercer, rawer. It is the tem...
120 views 2 upvotes 1 comment
Posted on Feb. 9, 2025, 5:40 p.m.
A Story Before Valentine
In Relationships • 3 min read We are born hungry.  Not just for milk or warmth, but for the world to bend to our cries. Think of it: a newborn’s wail cares nothing for sleepless nights or cracked hearts. It demands. It takes. It survives. This is our first truth, raw and unpolished. Selfishness isn’t a flaw, it’s a ...
165 views 3 upvotes 1 comment
Posted on Jan. 14, 2025, 3:48 p.m.
The Broken Glass: A Cautionary Tale
In Career and Jobs • 3 min read There are wounds that heal with time, scars that fade into faint whispers of the past, and then there are broken glasses, once shattered, impossible to mend. This is the story of one such glass, fractured irreparably, and the lessons it leaves in its jagged trail.Equatorial Guinea has always been...
172 views 3 upvotes 1 comment
Posted on Dec. 23, 2024, 6:09 p.m.
Literate and Powerless
In People and Society • 2 min read For so long, I've believed that literacy was the great divider, the mark of progress. To be literate was to possess tools for dreaming, for building a roadmap to success, for navigating the complexities of society. The illiterate, by contrast, were seen as adrift—without anchors, left to survive ...
271 views 7 upvotes 4 comments
Posted on Dec. 23, 2024, 5:29 p.m.
The Effect of True Knowledge
In Philosophy • 2 min read True knowledge often reveals not how much we know or are aware of but how much more there is to uncover. It’s like standing at the edge of what you believed was the finish line, only to discover an ocean stretching out before you. Nowhere is this more evident than in the profound study of the Bib...
203 views 5 upvotes 2 comments
Posted on Dec. 18, 2024, 12:49 a.m.
Green Gold
In Business Development • 2 min read What if I told you that the eco-friendly sector is growing faster than some of the most resilient markets in the world? For context, the global beverage market, a consistently strong performer, boasts an impressive Compound Annual Growth Rate (CAGR) of 6–10%. Yet, the eco-friendly market, po...
236 views 4 upvotes 2 comments
Posted on Dec. 7, 2024, 2:32 p.m.
My Martial Art Journey
In Sports • 2 min read "Why Do You Want to Learn Taekwondo?"His question landed like a slap. My uncle, a seasoned black belt in Taekwondo, didn’t mask his disbelief. He chuckled, convinced I’d crumble during the first grueling fitness session. But his amusement didn’t douse the fire in my eyes. My determination was raw...
197 views 2 upvotes 2 comments
Posted on Dec. 4, 2024, 1:07 a.m.
The Poor Masses
In People and Society • 3 min read What comes to mind when you hear "the poor masses"? A picture of deprivation, struggle, and empty pockets, perhaps? But what if I told you that this narrative isn't the whole truth? That "the poor masses" in Nigeria are, in fact, a complex paradox, a tool for governments, a goldmin...
221 views 2 upvotes 1 comment
Posted on Nov. 22, 2024, 4:50 p.m.
PARADOX
In Philosophy • 2 min read Life is a paradox, a riddle wrapped in contradictions, as sweet as honey yet laced with the sting of a bee. Have you ever savored a moment so beautiful it brought tears to your eyes? Or felt a love so intense it scared you? This is the paradox we live in every day, a strange dance of em...
241 views 4 upvotes 2 comments
Posted on Oct. 19, 2024, 9:57 p.m.
Darkness Reflects on our Faces
In Nigeria • 3 min read Yes, the darkness reflects on the faces of young Africans, faces that should be bright with hope and vitality, now worn and aged far beyond their years. They carry the weight of a life they’ve been forced to endure, a life not of their choosing. This is not some imaginative tale. This is the raw,...
256 views 2 upvotes 1 comment
Posted on Oct. 19, 2024, 3:58 p.m.
The Dreamer Who Dreamed
In Philosophy • 2 min read There once lived many dreamers, their minds brimming with vast ideas, visions of empires, and whispers of futures that could be. They dreamed in the quiet of the night, their hearts racing with the thought of what could be, building castles of success in the skies of their imagination. But as the...
286 views 1 upvote 2 comments
Posted on Oct. 19, 2024, 1:31 p.m.
The Eagle’s Nature
In Career and Jobs • 2 min read The eagle, bold and regal, soars high above the skies, but even this king of the birds faces a critical turning point in its life. By the time it reaches 30, its once-sharp beak is bent, its talons dulled, and its feathers heavy with the weight of time. For an eagle to survive past this age, it m...
285 views 4 upvotes 5 comments
Posted on Oct. 11, 2024, 1:15 a.m.
Glory of the Colosseum
In Africa • 3 min read The glory of the Colosseum once symbolized the peak of human resilience, the fight for survival in a world that demanded either victory or death. The crowd roared, hungry for blood or triumph, as men entered the arena knowing their fate hung in the balance of a single strike. Back then, a gladiat...
282 views 1 upvote 1 comment
Posted on Sept. 26, 2024, 10:12 p.m.
CHOICE
In People and Society • 2 min read A six-letter word but it is the sum of what you become.Whoever you are, wherever you are, we are all faced with this word called choice, we are born neither bad nor good, and we make the set of choices that leads us to who or what we become, there’s no blame game here only the reality of our choi...
234 views 3 upvotes 2 comments
Posted on Sept. 14, 2024, 9:45 p.m.
BATTLE-SCARRED HOPE
In People and Society • 2 min read One day you look out the window envisioning what your 20s would be like, filled with hope and fantasy of a world you’d envisioned as a child.You had dreams as large as your imagination could contain, you were limitless and unstoppable, at least in your mind, you set out with a dream wanting to br...
243 views 3 upvotes 3 comments
Posted on Sept. 6, 2024, 6:22 p.m.
The Untold Story
In People and Society • 2 min read Behind every triumph and every smiling photograph lies an untold story of suffering, patience, and hard work. These are the moments that often go unseen, tucked away from the public eye, and borne silently by those who endure them.The late nights spent laboring over textbooks, the quiet tears she...
267 views 2 upvotes 1 comment
Posted on Aug. 29, 2024, 11:29 p.m.
SURVIVAL
In People and Society • 2 min read The timeline was duly anticipated while we were kids only to be caught off guard in a rush, from teenagers to adults with no prior warnings of the dangers ahead.Plunged into what was once an imagination, so many struggle to define their lives and purpose for living, the unannounced stage of adult...
281 views 2 upvotes 1 comment
Posted on Aug. 24, 2024, 11:45 p.m.
Even Giants Were Born Babies
In Career and Jobs • 2 min read As I sit here, lost in thought, a simple yet profound truth echoes: “Even giants were born babies.” It's a simple truth that carries profound meaning. In the corporate world, we often see survivors, blame-seekers, and dreamers, each pushing their narratives. But this isn't about categorizing...
250 views 3 upvotes 2 comments
Posted on Aug. 21, 2024, 5:27 p.m.
A Thin Line
In People and Society • 2 min read It’s funny how life seemed so straightforward when we were kids, right? Back then, everything was either black or white. But as we grow, reality starts to blur those lines, and suddenly, the world isn’t so simple anymore. You might wonder what I’m getting at and what reality I’m talking about. It...
261 views 2 upvotes 1 comment
Posted on Aug. 15, 2024, 10:08 p.m.
Love's Last Reward
In Relationships • 2 min read Pain lingers where no visible wounds have been struck, yet it weighs so heavily that even simple words dissolve into unbidden tears. What a dreadful existence it becomes, as the bond between souls shatters, leaving a part of one to perish alongside the other. The heart aches with an intensity tha...
307 views 4 upvotes 4 comments
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